About Pier Taylor
Consultancy in user experience design & environmental branding
BA Graphic Design, MAS Design Culture / Research
Pier Taylor is practicing internationally and with partners from various sectors. Pier is currently based in the Netherlands and the United Kingdom. Pier has a BA in graphic design from ArtEZ Institute of the Arts Arnhem in The Netherlands. He concluded the Design Culture MAS at Zurich University of the Arts in Switzerland with a research project on environmental branding. He was a partner at Mint communication designers in Arnhem and graphic designer at Koeweiden Postma corporate branding in Amsterdam and was involved in projects in Switzerland, Germany and China.
Pier Taylor orientation design
NL tel. +31(0)641120890
UK tel. +44(0)7960126983
Orientation design is an instrument to help people find their way effectively and quickly through the excess of visual information they face every day. It is a creative approach to guiding and producing strong distinctive graphic design. Clear orientation design is not just important outdoors and indoors, but also online. Navigating a web interface needs a clear communication strategy and editorial design to realise the desired user experience.